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Sifat, Aiden, Emma, Kitan and Shreya

(We were all-rounders for this campaign) 

Sifat, Aiden, Emma, Kitan and Shreya

(We were all-rounders for this campaign) 

THE CREATIVE CREW

Problem: Frozen pizza is often overlooked in favour of takeout, lacking the perceived indulgence and appeal.

Solution: Dr. Oetker Spotted repositioned frozen pizza by showcasing beloved influencers enjoying it, Highlighting
its unique blend of comfort and luxury to resonate with modern Canadian tastes.

Problem: Frozen pizza is often overlooked in favour of takeout, lacking the perceived indulgence and appeal.

Solution: Dr. Oetker Spotted repositioned frozen pizza by showcasing beloved influencers enjoying it, Highlighting its unique blend of comfort and luxury to resonate with modern Canadian tastes.

Problem: Frozen pizza is often overlooked in favour of takeout, lacking the perceived indulgence and appeal.

Solution: Dr. Oetker Spotted repositioned frozen pizza by showcasing beloved influencers enjoying it, Highlighting its unique blend of comfort and luxury to resonate with modern Canadian tastes.

CREATIVE SOLUTION AND TAKEAWAY

CREATIVE SOLUTION AND TAKEAWAY

STICKERS

SOCIAL MEDIA FILTER

SOCIAL MEDIA FILTER

SOCIAL MEDIA FILTER

SOCIAL MEDIA FILTER

SOCIAL MEDIA FILTER

TIK TOK VIDEO

TIK TOK VIDEO

TIK TOK VIDEO

TIK TOK VIDEO

TIK TOK VIDEO

Instagram Post

Frozen pizza is often overlooked for takeout, but Dr. Oetker is changing that by showing Canadians their favourite influencers love it too. With Dr. Oetker Spotted, we tap into the truth that while we seek luxury, we crave comfort. Dr. Oetker offers the perfect mix of indulgence and nostalgia, loved by Canadians and the stars they admire

2025 | Runner Up | Live Client by AntiSocial

2025 | Runner Up | Live Client by AntiSocial

dr. oetker spotted

dr. oetker spotted