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Art Director: Sifat Chawla
Copywriter: Hiba Zahir
Strategist: Julia Silva
Art Director: Sifat Chawla
Copywriter: Hiba Zahir
Strategist: Julia Silva
THE CREATIVE CREW
Problem: Physical books feel romantic and authentic, but they’re bulky. Readers, especially women, love annotating and collecting, yet can’t take that passion everywhere.
Solution: Kobo Clara Colour doesn’t replace books, it amplifies them. All the rituals remain, now with colour highlights, weeks-long battery, portability, and night reading. The best of both worlds, no compromises.
Problem: Physical books feel romantic and authentic, but they’re bulky. Readers, especially women, love annotating and collecting, yet can’t take that passion everywhere.
Solution: Kobo Clara Colour doesn’t replace books, it amplifies them. All the rituals remain, now with colour highlights, weeks-long battery, portability, and night reading. The best of both worlds, no compromises.
CREATIVE SOLUTION AND TAKEAWAY
CREATIVE SOLUTION AND TAKEAWAY
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Book lovers cherish their reading rituals, from dog-earing pages to late-night chapters, but those traditions don’t always fit the digital age. The Kobo Clara Colour bridges that gap, blending the charm of print with modern convenience. Its vibrant colour display, lightweight design, and intuitive features make it easy to enjoy your library anywhere, keeping every story personal and effortless.
Book lovers cherish their reading rituals, from dog-earing pages to late-night chapters, but those traditions don’t always fit the digital age. The Kobo Clara Colour bridges that gap, blending the charm of print with modern convenience. Its vibrant colour display, lightweight design, and intuitive features make it easy to enjoy your library anywhere, keeping every story personal and effortless.
made in 2025
Kobo
